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Jovani Beyond Dresses for Prom 2010

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Today's prom is much different than the years before. No longer are full-length and solid-colored gowns a necessity, and luckily, we're here to provide you with options from fabric, length and hemline, to beading detail and color. Jovani's  hand-painted, patterned dresses allow you to combine a trendy look with elegance and sophistication.

Garters were brought into fashion by wealthy men to hold up their socks. Although the history of the garters is not very glamorous or lady-like, the garter then went on to be used by brides on their wedding day. The groom had the privilege of taking off the brides garter and passing it on to a guest. This symbolized the groom taking the innocence away from his bride. The male guest who caught the bride was said to be the next male to marry. Prom garters on the other hand, are generally satin made to match the color of their prom dress, prom shoes, prom handbag, prom gloves, and sometimes even prom makeup. The garter is also designed with an innocent (black, white, or ivory) lace ruffle around the bottom of it. The garter is given as a gift to the prom girl's date in exchange for his bowtie symbolizing a remembrance of their prom date together.

Now is the time to order your gown. We just received in our full shipment of dresses. Some of which sell out months before prom. Some of which are already selling out. So, order early to make sure you get your dream dress.